With traffic comes a potential customer which basically means sales which in turn means profit. While many sites have collapsed in the past with the downturn of many internet based business, many smaller sites have generated good money by concentrating on a certain niche and some subniches.

Learning is a continuous process and you can never claim that you everything worth knowing about any topic and we think that you must have realized this when you have started reading this article.

This is a reason why e-commerce site laser target certain groups of people and drive them to their site to showcase their sites and products. Precision marketing is essential so that you could count on all the traffic on your site as potential customers.

Using Money to Make Money

It’s a common business notion that if you want to make money, you have to spend money. One good way of spending money for business gain is through advertising. Advertising brings in the people because through advertising, they know that there is such a company or product in existence. With the right type of advertising, you can see the spurt of traffic growth to your site. With a high volume of traffic, even if only a small portion or percentage turns out to be buying customers it is still a good average of profit generating income.

Right now, there is no other advertising scheme that would be worth every cent than using Google’s Adwords. The surge in popularity of Google’s Adwords is very evident as you can see so many sites sporting this ad scheme.

In using Google’s Adwords, you pay a certain fee depending on the number of keywords your ad is keyword sensitive to. Each time a person does a search in Google, the keyword or keywords use generate ads in the side of Google which are generated by the keywords they have assigned for their ads.

This method laser targets the traffic a site wants for their site. This also ensures that you are readily visible in the first page of a search result. Paying Google for this ad scheme ensures that your target group of people sees your ads. You drive your laser targeted traffic to your site which provides for their needs and wants. You can also be sure that you can meet their demands and needs.

Aside from Google, you can also be featured in their other search networks, these includes sites like, AskJeeves, AOL Search and Netscape. These sites also show Adwords ads that react to searches done by visitors. There are also content networks, non-search engine sites that feature Google Adwords, which will also carry your ads. But this is subjected to the niche the site features. Your chosen keywords will determine which content network shall feature your ad. The frequency of your ad shall also be determined by your allowed budget.

Laser Targeting your Traffic

To get a good number or estimate of the traffic to buying customer ratio it is good to laser target your traffic. Knowing that your traffic are all potential customers and are interested in your products and company provides you with a more accurate statistics. This will show you how effective your utilizing of Google Adwords is.

Drive laser targeted traffic to your site by using keywords or keyword phrases for your Goggle Adwords that pertains to your company and to your products. There are many online internet tools that can help you in choosing keywords and keyword phrases that are currently in demand that could help drive laser targeted traffic to your site.

With your Google Adwords ad, you are ensured that every click to your ad is a potential customer that is precisely looking pr interested in what you have to offer. Make sure that your Google Adwords ad has the right keywords so that you can drive you’re laser targeted traffic to your site.

Using Google Adwords to help boost the drive to increase laser targeted traffic will prove to be very beneficial as many other companies can attest to. The benefits are high with the cost relatively justifiable.

So I was paying for my Adwords campaigns to show these ads at one of my own pages! The next thing I did is login to my Google Adsense account and fill in the Competive Ad Filter. You can find this in the “Adsense setup” tab.

The Competive Ad Filter was designed to exclude some competive ads you don’t want to advertise for, these ads will not be shown on your pages. Use this tool and fill every URL you’re advertising for (with Adwords) to prevent that you pay for your own traffic

Cause fear! When you tell your readers NOT to buy your product but just fail, you’ve caused fear. Here’s just an example of what I mean.

In the first ad you you just describe what people can do at your website. In the 2th ad you tell them NOT to visit your site but first let their surgery fail. After that, visit your site.. Believe me when I say that LOTS of people are clicking on this kind of ads.
I use this ‘fear ads’ for a while, and they have a 6~8 times higher CTR!

A good way to get money with site-traffic is affiliate marketing, it’s one of the easiest ways to make money online. Companies like buy.com, amazon.com, and walmart.com all have successful affiliate programs that you can join free.

So what is an affiliate program?

Affiliate programs allow you to sell another company’s service or product and make a commission on every sale or lead. They provide you with links, ad-copy, banners, and sometimes datafeeds of their entire inventory. They also tell you what their best sellers are and give you exclusive coupons to offer your customers.

How do you find an affiliate program?

Three of the biggest “brokers” for these affiliate programs include cj.com, linkshare.com and clickbank.com. It’s easy to apply, get approved, and get started. You don’t have to deal with customers, inventory, shipping, or returns. All you do is refer a customer to the company and they in turn reward you with a referral fee or commission when a sale is made. Many companies also offer residual income opportunities where you will earn month after month. This is common with membership sites such as email autoresponders or dating sites.

How do I choose a program?

Think about the things that you are best at, things you enjoy. Start writing them down, sharing them with your friends and family. You should research the popularity of some of your interests. Try to determine if people are buying that product or service online. Look through the affiliate directory. They are categorized by the most popular subjects. In cj.com, all you need to do is type in a keyword like “cars” and a list of affiliates with products and services related to cars will be presented to you.

Start Marketing Your Campaign.

The reason affiliate programs are so great is that you only need to focus on marketing. Many affiliate programs have information on how to market and give you tools such as banners, product feeds and more. You can also look for other information on marketing including writing articles, creating pay-per-click campaigns, commenting in online forums etc.

Here is a short list of what you will need to get started on the right foot.

Domain name & hosting

You need to sign up for a domain name and a hosting account, where you can put you site.

Try to get a domain name that will represent what you will be selling. If you are not sure about that at this point, you can pick a more generic domain name, but keep it short and easy to remember.

Some advertising expenses for Pay Per Click Search Engine Marketing

After you have your website setup, you will need to advertise the products and services that you have chosen to sell. Pay Per Click is basically the fastest way to generate instant targetted traffic to your website. Setup accounts with Google.com Adwords and Yahoo Search Marketing. They will display your ads on their search page based on the information people are looking for. For example, if someone types in “dating online” and you have an ad targeted for dating, then google will show your ad usually on the right side of their search results.

Now all you need to do is design your short text ad that will display in Google and your “landing page”. The text ad consists of 3 lines and a link to your landing page. The landing page is a page on your website that Google will send your potential customers identified by the link in your ad.

On your landing page, you will have a description of the product, banners and/or coupons, and other information that will help pre-sell the item with links to the affiliates product page. You need to do your best here at selling the customer before he/she goes to the affiliate. Do an in-depth review, showing why this product or service is better than it’s competitors. If you use the product yourself, give examples of how it improved your quality of life or helped you finish a project faster. Testimonials from satisfied customers are also very powerful.As you gain experience marketing you will make adjustments and you will be on your way to a fabulous income!

The very first thing you’ll have to do is to find a good niche. A niche where people pay 1+ usd per click to get targeted visitors. You can check the keyword-biddings at Overture and Google itself. The Overture Bidding Tool can you find here. To check the Google-biddings you has to login on your Adwords account and go Tools -> Traffic Estimator. Put your keywords there and fine out how much people are bidding on these keywords. Pay attention: There’s no way you get these amounts per click, but when the biddings are high, your earnings per click will also be nice

Now we have to find keywords about this niche to advertise on. The Adwords Keyword Tool – which you can find here is a great tool to find more keywords then you already have. Also find some keywords where a lot of people search for and make some “typos” at these keywords. For example: People who are searching for “marketing” will often type “markiting” or “marketting”.
Now you put all these keywords in your Adwords account and set a max CPC. You can do 0,06/0,11/0,16 rather then 0,05/0,10/0,15 USD, because most people set their CPC at these amounts.. Whit this extra cent your add will be placed before theirs!

Just redirect it to a single-paged Adsense mini-site with “good keywords”. You can find these by using the Traffic Estimator Tool in your Adwords account. Later on I’ll post some templates of good mini-site’s with a CTR above 50 %!

I think this is a briefly summary how to earn money with combining Google Adwords & Adsense..!