Combining offline & online ‘marketing’
A friend of my has just tested something funny, he tried to combine offline & online ‘marketing’ in a funny way, and he made 100 usd a day in 72h!
Here’s what he did:
- He registered 2 new domain namers.
- Placed on both domain names a (Adsense) web page.
- Started making $100 + usd per day from just these 2 domains.
To start with, the total investment to achieve this was a paltry $ 14.00 USD ($7.00 USD each to register the domains), and $.40 per day for what I will talk about below.
Ok, so he lives in a very large city (has busses, underground trains, etc). One day, on the way home from his office, he looked at this guy who was staring (with a blank look on his face) toward the doors on the train (always pretty well packed during rush hour). He thought to hisself “Gee … That guy must have had a really bad day at his job. I bet he hates that job” … Then something “evil” popped into his head :devil:
When he got home, he started looking online for a domain name. Something that someone could remember with reasonable ease. It took about 30 minutes to find a domain. While he was looking, he found another domain that he liked as well, so he registered both of them. He has one of those minds, in which any idea that he gets that sounds good starts snow-balling rather quickly. So, after he registered both domains (which I will refer to as “domain-a.com” and “domain-b.com”), he sat down, and wrote a total of 4 paragraphs (roughly) of text; 2 paragraphs each, for 2 different subjects.
48 hours (2 days) later (when both domains were live), he sat both of them up on his dedicated server, each with the single web page in a special subdirectory (see “url format” below). Next, he pulled out this label printer. The labels cost roughly $.05 USD each, so there’s the $.40 I mentioned earlier. Now, here comes the fun part Grin
Remembering the guy on the train, with the blank look on his face, I came up with a quick “slogan” of sorts, which was as follows:
“Hate the job you are going to, or coming from?”
then 2 lines below that, a single short url, in the following format: “www.domain-a.com/X” (where “X” = the train number that I was going to be riding). This leads to a single page on domain-a.com, that is about Home Based Businesses.
For the second domain, He happened to think about all of the really hot Latino girls that come from the neighborhood next to his, and are always riding the same train. So (thinking about another guy he had seen looking at some of these girls one time), he came up with the following:
“If you were swinging a REAL Louisville Slugger, you might hit home next time at bat! ”. This one leads to a single page on domain-b.com, that is about Viagra Grin
then (again, 2 lines below the slogan), a single url (same format as above)
So the next morning, he left home 1 hour early. He got on his normal train, at his normal stop. Once onboard, he went to each of the 4 sets of doors on the train car. He pulled out the 4 labels for “domain-a.com”, and stuck one at roughly eye level on each door. About half way to his stop, he got off the train, waited for the next to come, then got on that one (going to same stop). He did the same as he had done one the first train with the other set of 4 labels. Mind you, folks are always putting something in the trains (stickers, handouts, etc). As long as it’s nothing vulgar, and it’s not paint of some sort, the train cops never say anything. At the end of each day, the trains are cleaned, and stickers, etc are removed. The labels that I use come off without any real effort. Just a flat edge (ruler, etc).
At any rate, he checked his Adsense account right before he went to bed that night (around midnight), and Bang !!! Over $100 from those 2 domains alone that day !!!
So as not to piss the train cops off, he’s not going to do this everyday. But once he started seeing how well this worked, needless to say, he have started to do this a bit more “actively” Grin
So this is definitely a nice experiment, and I’m going to test this one out for myself soon :d
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